It’s very clear that one of the primary reasons why people think paying a lot of money for something somehow equals superior value. Some of these reasons are as follows:
If something costs more than it must be worth more. People don’t want something they feel is worth less, because if it is worth less than it must not be something that’s truly worth having.
If something is expensive then not everyone is able to afford it. And if a lot of people can afford it then this means that the exclusion factor isn’t what it needs to be in order to create a sense of status to have said item.
If something costs a lot of money, then people believe that it just has to be superior to something that costs less. This is referring to quality of the products, design as well as the overall amount of time they can expect the item to holdup.
Fans of soccer think the same way about soccer jerseys. They look at a cheap jersey as something that is just not as good, but they rarely stop to ask themselves why. Wholesale soccer jerseys are just as good as the more expensive options, because the makers know if they were anything fewer fans wouldn’t purchase them.
Think about it. If you’re a serious fan of the game and you want a Brazil jersey, an Italy jersey or a World cup Japan jersey are you going to want something you couldn’t be sure was going to resemble the more expensive options. Would you want something you couldn’t be sure was going to have the look it’s supposed to have? Of course not, because this would defeat the entire purpose.
Lower prices lead to more impulsive purchases, but ones that won’t be regretted
Can you say this for more expensive options? If you want a Peru jersey, a Honduras jersey or a Poland National jersey for example does this mean you’re from one of these countries? No, you might not be, but you might still be a fan of the team and want to support them. If prices are low enough where you can make a purchase without having to give it too much thought then it becomes easier to show support as more of a casual fan of that national or regional team.
Lower prices make it easy to quickly adjust based on changes
What if a player for a team you’re a serious fan of decides to up and go somewhere else? If you were supporting Vitoria E.C for example, Remo or Santos a player you’re following can up and leave without notice. If you spent a lot of money on their jersey you’re now left with a jersey that’s insignificant now.
Now consider the alternative. If you purchased a cheap jersey, you could easily make the purchase of the different team that player ended up on without having to worry about price. You could also make a purchase for when a team design changed, during certain international tournaments or other times when special edition jerseys came out.
The point is you wouldn’t have to feel like you were stuck with a jersey that might not be as impactful when it came to showing your support of a team or star player because you spent a lot of money on it.
Affordable soccer jerseys benefit the game as a whole because not only does it make for better visuals on television, seeing fans decked out in jerseys to a high degree, but it also makes the game more accessible to people of various income brackets. Even the teenager with limited funds can afford to purchase one and show support for their favorite national or regional team. It truly is a win for all. Even the fans who are stubborn and only want to purchase the pricier options might still find with specific teams they’re more than willing to go with a jersey that’s more reasonably priced.