More organic traffic means more leads and customers. You’ll also see increased profitability! Any website can only succeed if it has organic traffic. High-quality organic traffic is a key goal for many businesses. So what’s your question “how to increase my organic traffic”? Here we got some SEO Services in Bangalore with SEO tips what help you out to increase your organic traffic.
Do your research
To find the best keywords for your business, you can use keyword research tools such as Google AdWords Keyword Planner or semrush.com. Optimize your website around these keywords to improve the ranking of your search engine result pages (SERPs).
You should also ensure they are used throughout your website (including in your titles and headings). There are many plugins available for WordPress that can help with on-page SEO.
Implement Content Optimization Right Away
SEO is, for most people, a way to publish content, target new keywords, and get links to other pages.
However, experienced SEO professionals know that optimizing existing content can help increase organic traffic. This is called “content optimization”.
- Content optimization is a process of optimizing the page’s meta tags.
- Include primary and second keywords at the right densities
- A proper word count
- Ensuring great readability
- Optimized meta title and description tags
These are just a few ways content optimization can be implemented on your website quickly and easily.
Always keep search intent in mind
You must create content that Google searches are searching for to rank high on Google. This is called aligning your content to search intent, arguably the most important aspect of SEO.
Let’s take, for example, the possibility that you are selling video games online and want to rank for scary games. Your first thought might be to create a page listing all of your scary games.It’s not what searchers want.
You’ll notice that all the top-ranking Google pages for this keyword are blog posts listing frightening video games.
Google is aware that people search for information and not products. Writing a blog post linking to the product pages of the games you sell would be better.
Signals to improve page experience
In 2021, Google launched its mobile page experience update. It was first launched on desktop in February 2022.
These are the desktop factors:
- The core web vitals
- Absence of intrusive Interstitials
Most people will know whether you have intrusive interstitials. If so, you can check Google’s advice. You should have switched to HTTPS many years ago. Core Web Vitals are speed metrics assessing user experiences such as visual load, stability and interactivity.
You can use the Core Web Vitalsreport from Google Search Console to check if your Core Web Vitals need work.
Follow Competing Backlinks
You might not get enough organic traffic because of the higher quality and quantity of backlinks to your competitors’ websites.
You don’t have to go after the backlinks of your competitors. Set alerts to be notified whenever your competitor gains a new link and see if it’s possible to hijack it.
Take a look at their content. You might ask the linked website for a link to your site if their content is inferior to yours. This usually have sufficient grounds to request this if your content is more detailed than your competitors’ article and has more information.
Even you don’t need to hijack live links to get more quality backlinks. Always be alert for broken links and offer to help website owners fix them. They will usually be grateful and allow you to link back to their page.
Guest posting is a great way to get started with SEO
Start guest posting as soon as possible. Google can penalize many bloggers who avoid guest posting. That’s not unreasonable, considering Google has cracked down hard on link building that isn’t white-hat.
Although buying and trading links for products or services is not an option, there are many white-hat ways to obtain them. Guest blogging is alive and well, but no money must be involved.
Editorials are a great way to get your name and gain the needed exposure on partner websites.
Look at Topic Clusters
Google’s algorithm is constantly evolving. Its goal is to understand users’ intent, including what they are looking for, what they expect and what search results will best answer their query.
Here is where the featured box snippets come into play…again
But, you can’t expect your website on the first page of Google just by writing keyword-focused content. It is not enough to focus on keywords; we must also look at the context surrounding them. Also known as user intention, you need to pay attention to what your users want.
You will know your audience better if you get to know their interests, location, and age. The better you know them, the better the content you create and your SEO.
Let’s say, for example, that your keyword tool indicates that Android has a search volume exceeding 2,740,000 each month. This is a large number of people that your content could reach, so you will need to target it heavily. Not necessarily.
Robotics enthusiasts seeking information on Androids
You could end up creating content that is not for all your target audience if you don’t know who they are. This won’t help you rank or gain readers, as you can’t please everyone by creating content optimized to cover such a wide term.
By creating buyer personas which include the common traits of your ideal customer, you will be better able narrow down topics that are important to them and minimize the chance of creating content that doesn’t get results.
Clusters Organize Content
Instead of focusing solely on keywords, you should organize your content into themes. HubSpot created the topic cluster model by linking relevant content into “clusters”.
This means that you will need:
- A page pillar: These pages are usually the most important on your website (for instance, top-level categories on an ecommerce site), and you can expect them to rank well for a wide range of keywords.
- Cluster Pages: These pages are located around the pillar pages and link back to them. They can usually answer questions and cover more details about topics related to the pillar pages. Here’s a topic group about “workout routines”.
- This strategy accomplishes three things. Users are satisfied because they easily access more information about their topic of interest.
This makes your website a better resource for those pillar subjects. Google considers this important as it aims to provide users with the best search results for their queries. Google will reward you with higher rankings if it views your site as an excellent resource on a specific topic.
Each cluster page has the potential to rank and drive additional traffic to your site. To get more help from SEO Company in Mumbai