HomeTechSocial MediaAn Overview Of TikTok's Latest Features That Marketers Need To Know

An Overview Of TikTok’s Latest Features That Marketers Need To Know

In this fast-changing world, everything changes quickly with time. Similarly, social media landscapes are changing consistently. If you want to gain the traction of millions of viewers, you can buy tiktok likes and enrich your online performance. Social media creators also are interested in learning new updates and are making it work for their content. Since its inception, TikTok has changed variedly in its structure and dimensions. It is never settled to grow in its progress rate. It always tries to keep creators and people engaged and entertained. TikTok, in recent times, has launched several new useful features to create excellent videos. Let’s learn the new features and how to use them in the upcoming videos. Let’s begin!

How Is A New Feature Updated In Apps?

The technical persons who originated the app will include several programs for a new feature. However, before anything, the app owners will get to know the audience’s needs. First, app creators will identify if there are any problems faced by users while working on the app, and they can try to rectify them by launching a new feature. Another way is to take up a survey among the app users and ask them for suggestions on their needs or improvisations on the app. Further, you can develop and launch a new feature with these insights. In the end, the TikTok app should meet user-friendliness. 

TikTok New Features

  1. Stop Infinite Feed Scrolling

As of now, TikTok is known for its infinite feed scrolling. When you open the TikTok app and start scrolling the feed, you may not stop it because the TikTok feed is flourishing with engaging content. Moreover, infinite scrolling takes a wholesome time for the users. Users sometimes will immerse themselves in TikTok and don’t know the hours they spend on the app. So the new update on TikTok stops users go through infinite feed scrolling. It enables users to experience the time they spend on the platform. TikTok now shows a reminder of total time usage in a short video format. 

This update has helped users safeguard themselves without existing daily limits on browsing the platform. TikTok is adding a new screen time dashboard that displays a summary of app usage, denoting time and breaks. It helps users to manage the time spent on TikTok. When users of age 13-17 spend more than 100 minutes a day on TikTok, users will get reminders on the screen time.  

  1. TikTok Stories

Like other social media platforms, TikTok launched TikTok stories in march 2022. TikTok stories generally will disappear after 24 hours. Tapping your user’s profile, you can check if you are accessible to TikTok stories. There will be a blue color circle with a plus symbol in your profile picture. TikTok stories are a great way to connect with the community. Usually, creators use TikTok stories to post their regular activities or routines. So it will keep them well connected and engaged with the audience. 

  1. New Features On TikTok Livestream

TikTok has launched eight new features for live streaming as follows,

  • Creators can now schedule and promote live streams in advance. You can schedule your streams ahead of time with ‘TikTok events.’ 
  • Picture in picture: When you are on Livestream, you can also navigate to other apps on your phone with no disturbance as the Livestream tab is pinned at the bottom of the screen. 
  • You can broadcast your Live together with a friend. TikTok allows two users to broadcast Live with the same stream. If you want more viewers for your Live stream, buy tiktok views and grow your engagement. 
  • Live Q & A: This feature makes it easy for viewers to ask questions to the creators. You may get answers and can clear your doubts then and there. 
  • Before going for Live, you can assign moderators who could help to remove harmful comments in your Live and make your streaming more welcoming and civil.  
  • Creators can turn off the comments or add up to 200 terms into the keyword filter to limit the comments in the chat. Words for comments can be added by moderators during the Live sessions also. 
  • Harmful comments alert: If users put toxic words in the comments, then TikTok will pop up with a message for reconsidering posts. It will ask you to edit it as it does not adhere to community guidelines. 
  • TikTok live shopping is more similar to Amazon Live. As brands showcase each product, a pin related to that product will pop up. Viewers with the pin can tap that item and add it to their cart.

Other New Features

  • There is text-to-speech for users with visual impairments.
  • TikTok will give warnings to the viewers if it has photosensitive content. 
  • There is an option to replace the animated video thumbnails with static images. 
  • You can organize your videos into a TikTok playlist. 
  • With the TikTok music visualizer, now TikTokers can create animations. Use this feature to customize your videos. 

Final Thoughts

As a brand or individual, try to hop on to the new features and learn them quickly to beat the competition. If you want to boost your follower rate, you can buy tiktok fans and upgrade your reach. All these features will help you stay on top of the ‘for you page.’ Try to use the new features one by one in the upcoming videos. We hope this article is quite informative and helpful in using TikTok effectively. Happy TikTokking!

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